It's going to be a quiet week. Maybe you even have the week off from work.
So what are you going to do?
You won't be surprised if my suggestion is to invest some of that holiday free time in your online business, will you?
The quiet time of the holidays is a great time to move your business forward. You can take advantage of other people slowing down to accelerate your plans! (Thanks to Chris Brogan for posting about this a couple of years ago to clue me in.)
8 Ways to Invest Your Time for Maximum Return this Week
So, here are small projects that you can do online while everyone is sleeping off their holidays. Every one will generate a positive ROI for you in 2012.
1. Update your website's "About Us" page. Make it friendlier, funnier, more personal, add a new picture to let visitors know who you are and why they should buy from you instead of your competition.
2. Pick up the phone. Call your 10 best customers to say "thank you". Enough said.
3. Get a New Logo. Redesigning your whole site takes a lot of work and money. But a new logo can help spice up your visuals and impress your audience with a lot less work. My favorite logo designers create good logos for only $27! {affiliate link}
4. Give an Award. Your top blog commenters, Facebook friends, Twitter re-tweeters, or Google+ sharers deserve recognition and thanks. Post and thank your Top 10 online friends publicly.
5. Check your site's keywords. If you haven't updated your SEO strategy lately, is your site using the best and most current keywords to help you attract more free search engine traffic? Check your website's title, page headers, intro copy, image tags, and internal linking structure. (If you don't know what all that means, watch the second half of this video I posted last week on my YouTube channel and see #8 below for help.)
6. Use your email list. If you haven't sent an email newsletter to your list lately, send a friendly holiday or New Year's greeting. It will help keep your email list fresh and maybe inspire a few sales, too. (Bonus tip: Include a coupon to inspire action!)
7. Start an email list. There's life outside of social media! If you don't have an email list, get one started. Sign up for Mailchimp, Constant Contact, or Aweber and start building that asset now.
8. Get a $99 Website Tune-Up. You're probably too close to your website to see it clearly anymore. Book a professional and personalized website review video with me for only $99 (but only through year-end!) My ExpertWebsiteReviews.com service can help you improve sales conversion, SEO, product strategy, and more. (Check out the testimonials at the bottom of the page!)
I hope these quick suggestions help get your e-business positioned well for 2012!
What did I miss?
What are your suggestions for using the holiday down time best?
Happy Holidays!



















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Hi Scott,
Your web site review was truly valuable to me and my niche site. Thanks again for all your help.
Posted by: David Mispilkin | December 25, 2011 at 03:31 PM