Shocking Truth: You Need to Market Your Business!

Why are so many online marketers "in your face" with aggressive marketing strategies and long, loud sales pages?

Some common online marketing strategies are more annoying than used car salesmen!

Watch this short video to see my response to ClickMillionaires.com member, Dr. Jacquie, who recently asked me:

"Do I really have to be so abrasive in my marketing methods to make an income online for my projects? The email marketing approach of UNNAMED GURU (in my opinion) is downright crass. I am not a snob but I value civility. Are there other equally effective approaches that are less "IN YOUR FACE!!?!!???!!?"

Dr. Jacquie
ClickMillionaires.com Member
Guamajuato, Mexico

Nobody Cares About Your Internet Business...
So how far should you go in marketing your business online?  Likely farther than you may think...

Unfortunately no one cares about your business as much you do.  Plus, everyone is busier than you'd like when trying to get their attention.

Our challenge as Click Millionaires is to build credibility, attract (favorable) attention, and monetize it but in ways that we personally feel comfortable with AND that entice our audiences to come back again and again.

 

How do you feel about long, loud sales pages?

How are you striking a balance between "in your face" marketing and building the credibility that leads to sales online?

What suggestions can you share in the Comments below?

 

[You can watch more Scott Fox business-building videos here. Or please subscribe to my YouTube Channel here.  And, if you would like personalized e-business help like this, try the Free Trial of http://www.ClickMillionaires.com today!]

 

Comments

[Eddie Lewis]

I remember reading a book (about how to write a good ad) a long time ago that said that "cleverness for the sake of cleverness" was a bad thing. The author said that we often get caught up in the cleverness in a way that doesn't really connect to the actual product.

In that respect, I think the "crass" thing can be the same way. To write loud, attention grabbing copy just for the sake of writing loud attention grabbing copy has the potential of missing the mark entirely. The copy needs to stay true to the product.

I agree with most of what you say, except that I don't think you have to be "crass" to do those things that you say. I think it depends on who your potential customers are and what your product is. We are not all selling candy bars.

In my case, a new customer has to have confidence in my product because that customer will be entering into a long term commitment. I actually WANT them to take their time and to think about their decision because when they do that, the are more likely to stay customers for years on end.

So yeah, I think the style of the website really depends on the context. I know as a fact that a "loud" website would have sent my current customers someplace else.

[Scott Fox, Click Millionaires]

Hi Eddie,
Very well said. Nice to hear from you and thanks for sharing these smart thoughts based on your own real-life experience.

Scott Fox